About Us
Shoemaker’s Group of Companies is a retail organization with a nationwide presence, operating over a hundred stores strategically located in key urban centers across the Philippines. Established in 1994, it's parent company, Shoemaker’s Shop Inc. was founded by Guillermo Chutick with the vision of providing footwear that balances comfort, quality, and style to meet the evolving needs of the market.
Today, the Group offers a diverse portfolio that reflects both heritage and innovation. Our curated selection features internationally recognized brands such as Hush Puppies, Vionic, Sebago, G.H. Bass, Scholl, K-Swiss, and Palladium, catering to a broad range of lifestyles and preferences.
More recently, Shoemaker’s Group launched The Shoe Box, an outlet retail concept focused on providing quality footwear at accessible prices. As part of the Group, The Shoe Box offers a wide selection of styles that combine value and reliability.
With a strong nationwide footprint and a strategic approach to brand development, Shoemaker’s Group continues to strengthen its position in the Philippine retail industry. Guided by a commitment to innovation and customer satisfaction, the organization consistently adapts to changing market demands.
As we mark over three decades of operations, Shoemaker’s Group remains grounded in resilience, integrity, and long-term partnerships. Its continued growth reflects the trust of its customers and the dedication of its people in shaping the retail landscape in the Philippines.
From our inception, Shoemaker’s Group has maintained a strong commitment to operational excellence. Our management team remains closely involved across all areas of the organization, ensuring consistent standards in product selection, customer experience, and employee support. Quality and professionalism continue to guide every aspect of our operations.
In line with our commitment to growth and market relevance, the Group introduced Coalition, a lifestyle retail concept that brings together a wide selection of global brands in a single destination. Featuring well-known names such as Nike, Adidas, and Birkenstock, Coalition offers customers access to both established and contemporary lifestyle footwear and apparel.
Our Values
Shoemaker’s adheres to the corporate culture of excellence, quality, integrity, continuous improvement, cooperation and commitment (EQuICCCom).
Excellence
Excellence means constantly improving everything we do, from selecting the best shoes to providing top-notch service. We are committed to making sure every experience with us is exceptional.
Quality
It’s not only about the shoes we offer but also about the dedication and skill our employees bring to their tasks every day. We see quality as the standard for everything we do, from customer interactions to operational management.
Integrity
Integrity is the cornerstone of our ethos. We conduct ourselves with honesty and transparency in all endeavors, upholding the highest standards of professionalism and accountability.
Continuous Improvement
Continuous improvement is woven into our culture. We are committed to ongoing innovation, learning, and evolution, continuously refining our processes and adapting to emerging trends to stay ahead.
Cooperation
Cooperation is essential to our success. We promote an environment of collaboration, teamwork, and mutual support among team members, brand partners, and stakeholders to achieve shared goals.
Commitment
Commitment propels us forward. We are steadfast in our dedication to our vision, mission, and values, going above and beyond to exceed expectations and inspire trust and loyalty.
